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Broome in top 10 most sports-obsessed towns in Australia, according to new study

Cain AndrewsBroome Advertiser
Clockwise: Broome Boxing Club's Baden Trunfio, Looma Eagles' Deromitt Wilson, Broome Tri Club members race off at Cable Beach, Sarah Ludowici crossing the line at the Broome Marathon, the Kings’ Trevor Menmuir, and Eternal MMA Lightweight Champion Quillan Salkilld.
Camera IconClockwise: Broome Boxing Club's Baden Trunfio, Looma Eagles' Deromitt Wilson, Broome Tri Club members race off at Cable Beach, Sarah Ludowici crossing the line at the Broome Marathon, the Kings’ Trevor Menmuir, and Eternal MMA Lightweight Champion Quillan Salkilld. Credit: Cain Andrews/Broome Advertiser

It’s no secret that Broomies are sports mad.

From the local football league to marathon running and martial arts there is no end to the well of sporting talent coming out of the largest town in the Kimberley and those who follow their exploits.

A new study from BettingTop10 Australia has confirmed this well-known fact — that Broome is one of the most sports-obsessed towns in all of the country.

According to the study, which counted how many sports-related google searches were made in every city across the country, Broome was ninth on the list averaging 84,036 monthly sport-related searches per 100,000 people.

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Topping the list was Gympie, Queensland, averaging 114,174 monthly sport-related searches per 100,000 people.

Most of the list was from the Eastern States with Broome being the only WA city to make the list.

Across the nation, AFL took the top spot as the most popular sport, bringing in 9.98 million related searches each month on average, almost two-fifths of Australia’s population.

Rugby was the second most popular, with the NRL being the second most popular league nationwide. On average there were 5.88 million NRL-related searches are made each month.

However, Broome doesn’t just boast sports fans with several prominent athletes such as Olympic bronze medal swimmer Zac Incerti, Fremantle forward Bailey Banfield and Eternal MMA Lightweight Champion Quillan Salkilld coming out of the tourist destination.

A spokesperson for BettingTop10 Australia said the study underscored sports’ enormous impact on Australian culture.

“The study sheds light on the deep cultural significance of sports and how they shape our society, the level of interest and passion people have for sports, and how this translates into their online search activity,” they said.

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